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Michael Girsberger

CEO, Girsberger Holding AG

After commercial vocational training in Basel and military service, Michael Girsberger worked in sales at Danzas in Dunkirk, France, from 1978. In 1980 he joined the head office of Robert Bosch GmbH in Stuttgart. Within the Bosch Group, he held various executive positions in five countries on three continents, most recently in Singapore as Head of Development and Sales Southeast Asia. In 1995 he took over as CEO of Girsberger Holding AG, which is fully family-owned.

WHAT’S IT ABOUT?
Representatives of Swiss SMEs look pragmatically and honestly at the circular economy sector and explain the challenges and opportunities.

SME Switzerland | German

2.30 p.m.

Panel discussion on SMEs and circular economy

Dominik Isler took the stage again, this time hosting a discussion on the circular economy and Swiss SMEs. Though this subject is very much present in the Swiss economy, as Silvan Lämmli, CEO and co-owner of PANOLIN AG says, “we don’t talk about it.” A reason for this could be, as Dominik Isler suggests, the fear of being accused of “green-washing”. The three companies represented on stage, PANOLIN AG, Girsberger Holding AG and Möbel Pfister AG, could not be accused of such thing. All three companies have started working towards a circular economy years ago. In doing so “one needs to look at the global context,” Matthias Baumann, CEO of Möbel Pfister AG says. Not only the global context, market demand and the regulations need to be looked at, Michael Girsberger, CEO of Girsberger Holding AG says, “it’s important to intrinsically want to make a progress.”